The 901 Silver Tequila New York launch event was held on June 13th at Tenjune. Some of the people in attendance were Justin Timberlake (CEO of 901 Silver), Kevin Ruder (President of 901 Silver), Dennis Brosnan (Director of Sales of 901 Silver), Eugene Remm (Tenjune Owner), Junior Merino (Liquid Chef), Mark Birnbaum (Tenjune Owner), Lee Anne Wong (Top Chef Alum), Hung Huynh (Top Chef Winner), Sam Talbot (Top Chef Alum and Executive Chef of The Surf Lodge), Harold Dieterle (Perilla), Christopher Lee (Aureole), Bradford Thompson (Bar Artisanal), Gavin Kaysen (Cafe Boulud), Danny A (Actor and Promoter), Joe Buck (Sportscaster) and Paul and Lynn Harless (Justin Timberlake’s parents).

There were over 300 people in attendance who enjoyed 901 Silver signature cocktails by Junior Merino (the Pepino was a crowd favorite), “chilled shots” (at negative -20 degrees Celsius) by Molecular Mixologists Dave Arnold and Nils Noren from The French Culinary Institute and 901 Silver-infused hors d’oeuvres by Chefs Lee Anne Wong, Sam Talbot and Hung Huynh. Guests were treated to customized 901 animated photographs and an impromptu toast from Justin Timberlake and brand President Kevin Ruder.

Photos by Larry Busacca/Getty Images for 901 Tequila.